The Art of Freelance Writing: Tips for Other Writers
A freelance writer is someone who works independently, writing for different clients. They are typically paid per assignment and work with the client to establish guidelines and deadlines. These assignments may include writing blog articles, social media planning, web content development, editing existing content or providing SEO strategy.
Being a freelance writer offers flexibility with the opportunity to work remotely and create your own schedule. However, getting started as a freelance writer can be difficult as the field is competitive.
Here are some simple tips to help you succeed as a freelance writer:
- Be Unique: A lot of people can write well but they key to being successful in freelance writing is being able to offer something unique. Whether this is the ability to write descriptively or persuasively, whether you have an educational background in a specialized field or have strong editing skills with attention to spelling and grammar, having a strength in a specific area will serve you well in a competitive freelance environment. When possible, try to use your experiences, hobbies and interests to inform your writing.
- Create a Portfolio: As you are working, identify pieces that you are particularly proud of and build them into a portfolio. The creation of a creative portfolio will give you concrete examples of your best work to reference when a new job opportunity arises. You can also include some brainstorming ideas in this portfolio so that you always have a starting point for pitching ideas to a client.
- Write as a Hobby: There may be times in a freelancer’s career where there is a lull in assignments. It is important during these times to stay up-to-date on your writing skills. This is why writing as a hobby is useful. Having your own blog or a strong social media presence also provides potential clients with an example of your work as well as an opportunity to get to know you as a person.
- Stay Organized: Being a freelance writer offers the privilege to make your own schedule. This is both a blessing and a curse. It is important to be effective at time management as a freelance writer. You need to be realistic about how much time assignments will take you and consider other things in your schedule in order to ensure you meet deadlines set by the client. When possible, work ahead so that you have time to ask the client questions should they arise.
- Understand SEO: As freelance writing becomes increasingly digital, understanding Search Engine Optimization (SEO) is critical to success as a writer. Having SEO knowledge puts you a cut above the rest and will serve you well getting hired for online writing jobs.
Interested working with us as a freelancer? We’d love to hear from you! Contact us today.